ABOUT US

BUILDING COMMUNITIES FOR BRANDS

Our team of strategists, brand marketeers and storytellers bring campaigns to life, from our showroom in the heart of Shoreditch.

Khabi Mirza is an expert strategist and brand marketeer with a flair for creating and delivering results-led creative content.

Khabi’s background in fashion editorial, working with various titles including Drapers, GQ and FHM, has armed Fabric PR with an extensive contacts network spanning senior editors, brand managers, fashion buyers, creative directors, influencers and fashion/retail brands.

Khabi recently featured in Styles for Miles – you can read the article here.

Co-founder Holly Mirza joined Fabric PR in 2012 from leading UK PR agency, Freud Communications where, in her role as Board Director, Holly managed a portfolio of tier-one retail & FMCG brands including Asda, Converse, Nike and Tropicana.

Before joining Freud Communications, Holly managed the Press Office at Selfridges where she spearheaded major retail campaigns and new department store launches including the brand’s high profile opening at the Bullring Birmingham.

From strategic planning and crisis management, to campaign planning and partnership negotiations, Holly is a senior blue-chip publicist with experience in leading both national and global communications strategies.

CONTROLLING
THE
NARRATIVE

Fabric PR is a strategic fashion marketing agency and communications consultancy specialising in creative publicity solutions for the fashion and lifestyle sectors.

Fabric PR is a strategic fashion marketing agency and communications consultancy specialising in creative publicity solutions for the fashion and lifestyle sectors.