FPR brokered a partnership between Ed Hardy and Sinead Gorey, creating a co-branded collection that was debuted at LFW and in turn sold through both collab brand channels
OVERVIEW
FPR introduced and brokered initial conversations between Ed Hardy and Sinead Gorey
FPR compiled an Ed Hardy-specific press release outlining the partnership and collaboration product. FPR shared press release with relevant press after the show, as well as relevant show imagery, securing strong editorial coverage