Showcase Mondottica eyewear brand’s SS23 collections and ensure the brands are front of mind with fashion media and influencers
OVERVIEW
Fabric PR organised a SS23 Press Day at 1 Warwick Member’s Club in Soho
Eyewear from brands such as Vivienne Westwood, Ted Baker, Scotch & Soda, Hackett, Karen Millen and Joules were displayed in seasonal trend stories
Eyewear was gifted in a summer holiday package to all guests
Bespoke Mondottica beverages were served to all guests
Distributed brand assets to media
Results
Over 80 media and influencer attendance including Evening Standard, Elle, Glamour, Refinery 29, Good Housekeeping, Prima, Stylist, Wardrobe Icons, Grazia and more
Over 40 pieces of social and media coverage with a reach of 400K plus
Content for Mondottica website and social media channels
